The Archives

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Breaking Down the “Press Kit”

Monday, December 21st, 2009

A press kit is one of the most basic tools used in public relations to pro-actively provide background information to journalists. Read More

Posted in Full-Service Public Relations with Aloha | No Comments »

The Vague PR Speak

Monday, December 14th, 2009

We’ve been noticing new clients say that until meeting us they had no idea what PR actually entailed and that we lack “the vague PR speak.” Read More

Posted in Uncategorized | No Comments »

Culture of Creativity

Thursday, December 10th, 2009

We pride ourselves in being an agency of “a different color” and recognize productivity doesn’t always come from the confines of a boardroom. Read More

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Authentic Engagement

Thursday, October 8th, 2009

An average of 70% of reporters are now reading blogs and web sites on a daily basis to source information for stories.  In today’s digital age ERA Communications recognizes there are multiple opportunities Read More

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